Keeping a roof over your head

Home insurance that ensures you aren’t left out in the cold through loss or damage.

The adage says home is where the heart is. Your home is where you and your family make memories. That’s why it’s important to properly protect. We’ve built our reputation on the promise to protect what’s important to you. Our agents will work with you to develop a personalized home insurance package that delivers on our promise.

Our discounts make home even sweeter

Premium savings is one more reason to choose Rural Mutual Insurance.

We’ve been listening to our customers since 1934, learning about what they need and developing options that answer those needs. For customers who insure their home, condo with us, we offer a number of discounts:

Multi-policy discount

If you insure your car with us, you’ll get even more savings. Have a farm, ask us about home and farm insurance discounts.

Home improvements/upgrade discounts

Learn what affects your home and auto insurance rates here.

Talk to a Rural Mutual Insurance agent for more details on Wisconsin home mutual insurance discounts.

Premiums paid here, stay here to keep Wisconsin strong.

Every insurance quote should be unique because every situation is different. That’s why you will never see a computer generated quote from us anywhere online. We first match you with a local agent who will get to know you and your entire situation. Your agent will then prepare a quote specifically tailored to fit your needs. It’s the Rural Mutual difference that sets us apart.

Start My Quote

Available Home Insurance Coverages

Property insurance/hazard insurance coverage

Covers many types of damage to your home/condo and separate structures from hazards like wind, fire, hail, theft and vandalism. Trust Rural to provide the best house hazard insurance and wind and hail coverage that Wisconsin has to offer.

Personal property coverage

Protection for your personal belongings, like furniture, electronics, clothing and appliances.

Liability coverage

Protects you when you’re legally liable for someone else’s bodily injury or property damage resulting from an accident by you or household members on or off premises.

Umbrella coverage

Sometimes you might not have enough coverage to protect you properly. This coverage insures above and beyond the limits of your typical liability coverage.

Medical coverage

Covers medical expenses incurred if someone gets injured by accident within your home.

Recreational vehicle coverage

Provides recreational vehicle coverage options to help protect you and your weekend getaway plans at an affordable rate.

Watercraft coverage

Properly insure your boat and watercraft under your Rural Mutual home insurance policy.

Equipment breakdown

Systems you rely on, like your water heater, air conditioning, refrigerator, are susceptible to mechanical and electrical failures. If you’re not protected, repairing or replacing this critical equipment can cost a fortune. Learn more.

Identity fraud expense

This optional coverage can protect your identity from being stolen or help you get it back.

Builder’s risk

Protect your investment while building your dream home or building.

Back up of sewer and sump pump overflow

Add this affordable coverage to your policy to avoid a disaster and be prepared to arrange for clean-up or repair services ASAP.

Everything breaks down.

Be Ready with Homeowners Equipment Breakdown coverage.

  • Policies aren’t conditional, all underwriting and inspections are done up front!
  • Now offering equipment breakdown coverage, extending policy coverage to all of your important home systems and personal property.
  • Competitive rates in your market and all across Wisconsin.
  • Recognized as one of the top 50 property-casualty companies in the United States by the Ward Group consecutively since 2009.

To get started, request a quote above or…

Find Your Local Agent!

Or give us a call to get your quote
1-877-219-9550

Dairy Revenue Protection Protects Wisconsin Farmers

Rural Mutual Insurance Company, is excited to announce a new partnership with American Farm Bureau Insurance Services which allows Rural Mutual to add Dairy Revenue Protection to their existing farm insurance products. “This product will bring a new solution to...

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