5 tips to find the right job candidates

In today’s competitive job market, finding the best candidates for your job openings can be a major challenge. The right person not only boosts productivity but also enriches your team dynamics.

Whether you own a small business in Chippewa Falls or serve as a hiring manager for a larger company in Racine, understanding how to select the best candidate for the job can make all the difference for your organization.

1. Understand your ideal candidate for the job

The journey to finding the right job candidates starts with a clear picture of your ideal candidate for the job. Consider the necessary technical skills and qualifications but also give equal importance to soft skills like communication and teamwork that align with your company culture.

Think about the values and traits that define your workplace. A candidate who matches these will likely feel more engaged and committed. Creating a detailed candidate persona can be a game-changer, offering a targeted approach to attracting those who fit your vision.

2. Write engaging job descriptions

Your job descriptions are often the first impression candidates have of your company. To attract the best candidate for the job, make sure your postings are clear, concise, and inviting. Avoid jargon and instead, be conversational and highlight what makes your company a wonderful place to work, including opportunities for growth and development.

Be specific about the roles and responsibilities, as well as the skills and qualifications needed. This clarity helps filter applications to those who truly meet your needs, streamlining the hiring process and increasing the odds of finding the right person.

3. Diversify your recruitment channels

Expanding your recruitment efforts across multiple platforms significantly enhances your chances of finding the right job candidates. Use professional networks and social media to share your job postings and engage with potential candidates.

Not sure which social media platforms to use? Here’s a guide:

  • LinkedIn – Best for professional and white-collar roles.
  • Facebook – Great for local, hourly, or entry-to-mid level roles.
  • Instagram – Ideal for creative, retail, hospitality, or youth-oriented roles.
  • TikTok – Best for engaging younger talent and entry-level roles.

Participating in job fairs and community events also broadens your reach. These settings offer direct interaction with potential hires, helping you assess their fit in real time.

Additionally, industry-specific job boards provide a focused avenue to find candidates with the ability and passion you’re looking for. As an example, Dice is an excellent job board for technology and IT roles.

4. Structure your interview process

Having a structured interview process is one of the best practices for interviewing candidates effectively. Prepare standard questions that focus on both the technical and soft skills needed for the role. This consistency allows you to compare candidates on equal footing, making it easier to find the best candidate for the job.

Mix in behavioral questions to understand how candidates tackle challenges and fit within your team. Involving team members in interviews provides a broader perspective, ensuring a well-rounded evaluation and collaborative hiring decision.

5. Go beyond the resumé

Evaluate candidates holistically by considering their potential for growth and alignment with your company values. Soft skills such as adaptability and problem-solving are just as important as technical expertise.

Use practical tasks or assessments, like the STAR method, to gauge these attributes. Here’s an example of question you could ask using STAR (Situation, Task, Action, Result):

Describe a complex problem you faced and how you approached solving it. What options did you consider, and what was the outcome?

Thorough reference checks also provide valuable context about a candidate’s past performance and work ethic, helping you make an informed hiring decision.


Having the right insurance coverage for your business is also a major decision. Schedule an appointment with a local Rural Mutual agent to see if we’re the right candidate for your company.